5 Simple Marketing Tips For Authors

Being an author in today’s world is difficult, not only is it hard getting published, it’s also hard marketing your work due to a lot of publishers refusing to do it for you. So, here are some handy tips on marketing for writers and creators, alike.

  • Always make sure to keep your social medias are coherent. By this, I don’t only mean the content, but also the style. You can take my social medias and websites as an example. You need a colour scheme, common fonts, and a theme. For me, that is Purple and Yellow; with Playlist and Anonymous Pro as my fonts; and a floral, creative, and illustrated theme. Make sure to have a similar design for your profile pictures/icons, covers, and banners. As well as the content on your blog/news feed – this means if you’re using featured images or title images, make sure it shows a little of your branding.
  • Keep everything up to date – if you don’t have time to post on every platform, you can use WordPress and post on your blog, which will then post to your other platforms like Twitter, Facebook, and Tumblr.
  • Keep your usernames similar – if you have too many usernames, it will make it harder for people to find you.
  • Make sure to keep posting but to also keep it slightly personal – tell your readers about yourself: share selfies, tell them about your day, tell them your likes and dislikes. You’re trying to win them over and appear like their friend – so act like a friend! 🙂
  • Share your work on writing sites. Before you publish a book, you need to establish a fanbase. The best way of establishing a fanbase is to join a writing site – this can be WordPress by writing on your blog or Wattpad – share some of your work, talk to people, and enjoy yourself.

And there it is. If you have any questions, comment them below and I will answer them in a Q&A.

If you need personal marketing tips, email me at castielgutierrez@gmail.com for a personal marketing chat quote.

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